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Oct 12, 2026

Member Communications: If You Endorse a Candidate Let People Know!

by Joe Fuld (He/Him)

To do member communications right, plan well in advance. In this post, we revisit the candidate endorsement process and help define ways to promote and set goals for endorsements & recommendations. Many organizations recommend or endorse candidates, but it's often unclear why or how. Make sure folks know why and how you endorse. A clear process gives your endorsement more credibility and authority. If your organization endorses but nobody hears it, you are not doing your job. Have a plan for promoting endorsements through social and free press. Campaign finance laws likely affect what you can and can’t do, but you have a lot of leeway in what you communicate to members.

Nov 12, 2023

Member Communication: Make Membership Outreach Count

by Martín Diego Garcia (He/Him)

For organizations large and small, member communication is the key to activating your people ahead of elections and key legislative votes. Depending on the size and nature of your group, your membership may be 1) unified around clear shared goals, or 2) dedicated to the same overarching values but at odds when it comes to the means for achieving them.

Nov 21, 2022

Did My Program Work? Try These Tips for Program Evaluation

by Joe Fuld (He/Him)

It is time to look at program evaluation for 2022 and planning for 2023. Whether you are a non-profit, labor union, independent expenditure organization, issue group, or political campaign, taking the time to evaluate the success of your program is a necessary step to future success.

Mar 12, 2018

Member Communication Strategies - 5 Ways To Increase Engagement

by The Campaign Workshop

With the 2018 election cycle ramping up, it’s never too early to get going on your member communication plan. By amping up your communication, you can harness the power of your membership and get results for the issues you care about. Whether you’re working for a labor union or an advocacy organization, these tips will help make your member communication program count.

Dec 08, 2016

Online Surveys for Membership Communication

by Joe Fuld (He/Him)

May 16, 2016

Member Public Affairs Strategies to Remember

by Joe Fuld (He/Him)

Member public affairs strategies can be an amazing way to move your issue forward. Membership organizations should have a head start when it comes to public affairs strategies, but that head start is often complicated. Membership organizations tend to have bureaucratic structures that make it difficult to work nimbly, especially when it comes to public affairs. Because of this, some member organizations have avoided using member-based public affairs strategies and they are missing out.

Mar 02, 2015

Tips for Better Member Communication

by The Campaign Workshop

Here at The Campaign Workshop, we do a fair amount of member communication. Whether it be for labor unions or advocacy organizations, there are some basic do’s and don’ts we try to follow. Here are some tips: